Not quite the legacy the Lionesses wanted...

Long after the initial broadcast, donations continued to roll in. Breast cancer charities used footage of the topless women in their adverts, and emblazoned pictures in their shops and across social media.

The Lionesses tried to get on with their careers, but there was no avoiding what they'd done. Their boobs were everywhere, and they weren't even spared during commentary or post-match analysis.

Sports radio was dominated by debates as to whether Mary's poor performance was linked to her breasts, how Ella's understanding of Alex and Chloe's anatomy allowed them to link up better, and how Alex Scott's broadcasting career had taken off after baring her chest.

Supporters made up lewd chants about the incident. One more than one occasion, Fran had to leave the field in tears thanks to 30,000 people singing a song about her breasts. With Mary standing in goal for 90 minutes, she bore the brunt of the lust from the stands. Alex tried to take it in her stride, and Leah attempted to use it as a source of inspiration and encouragement, but none of them successfully managed to hide their humiliation and distress.

Video game companies released limited edition versions of their games which included topless Lionesses. High quality graphics made it possible to include the finest details, right down to the erect nipples and red cheeks. By pressing the correct combination of buttons, players could celebrate a goal by having the virtual Fran Kirby shake her breasts at the fans, Alessia Russo squeeze her chest, or Ella Toone throw her arms across her torso, and curl into a ball, humiliated.

There was even their occasional appearance at a charity fundraiser; one or two or them standing topless for hours (donate now and have a squeeze!)

In years to come, a cure for cancer would be found, all thanks to sixteen breasts and eight mortified women.