Drink Vodka to Sell Vodka

"So currently your advertising strategy has three prongs: social media, local print media, and event sponsorships," Erica Porter began, clicking through her slides. "The first has the advantage of being cheap or free. The other two build brand loyalty in the community. They've clearly served you well. But I believe we cannot only strengthen the impact of all three prongs, we can provide additional strategies to reach customers that aren't even on your radar!"

William had to admit, his mother was good at her job. Even without his help, she might have landed this account. But not with nearly as much fun as he intended. As she continued with her presentation, she nodded at William and he retrieved a tray from behind a screen and set the cocktails he had prepared before hand in front of Claudia, Lydia and Valerie, whispering "please enjoy this" to each has he did so.

"It... it's 11 in the morning!" Valerie objected.

"It's fine," William assured her, loud enough to influence her wife and Claudia. "You've got to drink more vodka to sell more vodka!"

He left them blinking their way towards that truth and went to the other side of the conference table where Ginger and Anna were whispering, giggling and ignoring his mother.

"You two should try to get each other drunk," he said, pulling a flask out and handing it to Ginger. "I'll keep your bosses from noticing."

Ginger blinked up at him and gratefully accepted with a conspiratorial wink. His spunk might not be having as much of an effect as it did on Anna, but when combined with booze and lust, Ginger wouldn't be objecting to the cost of his mother's proposal.

William's mother was explaining that the five different drinks he had distributed were bespoke recipes using Valerie's Vodka developed by local bartenders. She went through the recipes for each and William was delighted to see that the three women on the right side of the table had already finished their drinks. Even better, with their inhibitions lowered, they had started picking at the fruit dip and cupcakes William had moved to the middle of the table.

"By providing unique recipes on social media, your customers won't just see your advertising; they'll forward it to their friends!" Erica was explaining. "Everyone that sees the recipe will want to try the cocktail, and once they try it, they'll want to share it. They'll argue about which one is best and insist that everyone try their new favorite!"

"You all want to try the others, right?" William asked.

"OH god yes!" Claudia said, practically drooling as she undressed him with her eyes.

"You've got to drink more vodka to sell more vodka!" Lydia said, apparently having liked the aphorism.

Her wife still seemed a little hesitant, but peer pressure combined with William's magical jism wore down her resistance and soon their were four more cocktails in front of each of them.

"I can't drink that many!" Valerie objected.

"You don't have to drink them all!" William said. "Just taste them! Of course, once you taste them, it's hard not to finish them. Try the Cinnamon Sinner. You'll see what I mean."

Valerie blinked, sipped and chugged. She might not be able to drink five cocktails, but she was certainly going to try.

Anna let out a squeal and everyone turned to see Ginger was giving her a hickey.

"Oh my god, Ginger!" Lydia exclaimed.

"Oh, they're fine," William assured the bosses. "There's no harm in them enjoying themselves and we all know how horny your vodka makes people."

Lydia gave a guilty smirk. Claudia gave a rasping inhale and shuddered. Valerie giggled naughtily and gulped down her Shrinking Violet. It appeared their resistance had been completely eroded. And just in time.

"Now, these little tweeks might result in a 10% increase in sales over the course of the year," Erica was saying. "20% if we're lucky. But we can do so much more for you. We can open up untapped markets! But to explain that, I'm going to ask William to present this portion of the presentation because he's in the best position to really sell you on possibilities you might never have considered ever before!"

William strode up and gave his mother a chaste squeeze, not yet ready to spring their unorthodox relationship on everyone.

"They could all use more coffee with cream," he whispered and Erica scampered off to assist her son with his sales pitch by making up three coffees that were mostly creamer.

"My mom is great, isn't she?" he asked the ladies at the conference table, and they all agreed. Even Ginger raised a thumb of approval without bothering to raise her head from Anna's tits. At some point they had gotten drizzled with the yogurt dip, either by Anna doing her duty to enthrall the accountant or by Ginger just because who wouldn't want to lick yogurt off of Anna?

"Now I know my mom is the professional here," William said. "And I know everyone here was very impressed with her proposals. But to make Valerie's Vodka the most popular vodka in the the major metro area, you need to expand your appeal!"

They stared up at him, drunk and blinking, eager to know how they could increase their market share.